Digital Strategist · Remote
Strategy With
Intention.
Content With
Purpose.
Showcasing work across website planning, SEO, content strategy, and campaigns. I focus on flow, detail, and measurable impact within the conversion funnel.
What I Do
Three Areas.
One Unified Strategy.
Every project is grounded in a singular philosophy: understand the user, map the journey, and build for beauty at every touchpoint.
UX & Website Planning
From sitemap to launch, I've led the rollout of 15+ hospitality sites, building intuitive architectures that guide guests toward a booking.
SEO & Content Strategy
Search strategy built on competitive research. I translate data into content and structure that ranks and converts.
Email & Campaign Marketing
End-to-end campaign management via HubSpot, from audience segmentation to multi-channel performance analysis.
Selected Work
Work That Speaks for Itself
UX & Website Planning · Hospitality
9 Hotel Websites — Full UX Strategy & Launch
Led end to end planning for nine hospitality websites simultaneously, from user journey mapping to client acceptance.
✦ 9 websites launched in 5 months across international markets
View Case Study →SEO & Content Strategy
Top 10 Hospitality Chain — Content & SEO
Developed a full content and SEO strategy including website copy and keyword architecture aligned to conversion goals.
✦ Increased organic visibility and audience engagement
View Case Study →Social Media & Campaigns
LinkedIn Growth Campaign — 24.46% Engagement Increase
Managed the agency LinkedIn presence solo, growing engagement by an average of 24.46% through consistent content strategy and weekly posting.
✦ Average 24.46% increase in LinkedIn engagement
View Case Study →Local SEO · Education Franchise
Education Franchise — Local SEO Across 18 Locations
Serving as account manager for eight education franchise clients, coordinating with the SEO team to drive localized visibility across 18 locations.
✦ 8 franchise clients · 18 locations managed
View Case Study →Personal Branding · Self-Initiated · 2026
This Website — Built With AI, Designed With Intent
A fully custom portfolio site planned, directed, and deployed by me, built in HTML & CSS across 8 pages, with a unique visual identity, mobile-responsive layouts, and a deliberate content strategy. The AI wrote the code; every decision was mine.
✦ Live at maycierosado.com · 8 pages · 0 templates
View Case Study →Tools & Skills
What's In My Toolkit
Coming Soon to Instagram
I'm building out my content presence — behind-the-scenes strategy, digital tips, and a little of life on the go. Follow along when it launches.